The Moccamaster isn't for everyone. Handmade in the Netherlands, it costs around $300—and would never win an award for value. It lacks a programmable timer, and it was also bit more difficult to set up than the rest of the coffee makers—in fact most were ready to go right out of the box. But a quick look at the instruction diagram should clear up any confusion, and the end result is well worth the effort.
Espresso machines can be intimidating. We wanted something that did not require reading a novel-sized manual, watching a lot of YouTube videos, or reading tons of articles about espresso pulling. Yes, making espresso does require some learning for the home brewer. That's part of the fun, but the machine shouldn't be discouraging and impossible to use out of the box.
For many of us, the daily grind can't begin until we've had that first cup of piping hot coffee—so the right brewer is at the top of the list. The most basic coffee makers make at least a decent cup, but a little more money buys conveniences such as programmability, a thermal carafe to keep coffee hot longer, settings that let you adjust brew strength, and more.